SAXX

Creative work as Graphic Designer

June 2022 - Present (Current Role)
Graphic Design
- Campaign & Digital Marketing Content
- Retail Design
- Catalogue Design
- Web Design
- Internal Brand Design (Brand Book, Presentation Decks, etc.)
Photo Editing
Figma
Adobe Creative Suite
- Photoshop
- Illustrator
- InDesign
- After Effects
Microsoft Office Suite
Asana

SAXX Underwear is a Vancouver based men’s underwear brand that is obsessed with the comfort of one’s manhood, supporting men to be the best versions of themselves. Creating the BallPark Pouch®, the defining technology of SAXX, marked the beginning of a new era in men’s underwear.

As a Graphic Designer on the art team, I work closely with the Art Director, other Graphic Designers, and our in-house Photographer in all creative aspects of SAXX. My role is to develop artwork over multi-channel platforms — web design, digital ads, email marketing, catalogue design, retail, print, social media, and video. Throughout my time at SAXX, I am able to explore various different design mediums in both digital and traditional print spaces, while also adding onto my retail experience from being directly customer-facing to being a part of the design and creative thinking of the brand.